Marketing

An international journal of articles on new ideas in marketing, the thinking, theory and practice, and a forum for debate.

Research articles involving the confluence of the organization, customers and the marketplace.

International scholarly journal publishing articles on the latest techniques in marketing education, emphasizing new course content & effective teaching methods, as well as development of the curriculum, career development & the state of the profession.

Written for technically oriented professional market researchers and academicians. Articles cover concepts, methods, & applications of marketing research, as well as reviews and comments relating to the research industry and its practices.

Contains articles addressing contemporary marketing issues.

Devoted to the study and improvement of marketing and serves as a vital link between scholarly research and practice by publishing research-based articles in the substantive domain of marketing.

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